Get Skilled,
Get Placed.
In a world where attention is currency, every brand, company, and startup needs skilled content professionals, but no college is preparing students for this emerging, lucrative career. Until now.
12 + 6 Month course in Content Marketing and Content Creation (Post Graduate Program Equivalent)
Built with TVF
Shaped by the studio that helped define internet-first storytelling for modern India.
TVF helped make internet-first storytelling a major force in Indian screen culture, creating stories that felt rooted, relatable, and widely loved across youth and family audiences.
Since 2012, TVF has grown into one of India’s defining content brands— with a current official Originals slate of 56 titles, recognition across Filmfare, the International Emmys, and the Asian Academy Creative Awards, and a core channel network of 31M+ subscribers
TVF brings the standards behind Panchayat, Kota Factory, Aspirants, Gullak, Pitchers, Tripling, and Permanent Roommates — the kind of storytelling that helped turn internet-first stories into phenomenal success
What You
Could Be Earning.
Brand Manager (upto ₹36 lakh)
Content Marketer (upto ₹24 lakh)
Social Media Manager (upto ₹24 lakh)
Community Manager (upto ₹8 lakh)
Growth Manager (upto ₹12 lakh)
Marketing Manager / AVP (upto ₹48 lakh)
Creative Producer (upto ₹20 LPA)
Writer (upto ₹25 LPA)
Showrunner (upto ₹60 LPA)
Director (upto ₹2 Cr)
Content Creator (upto ₹40 LPA)
Executive Producer (upto ₹40 LPA)
Producer (upto ₹70 LPA)
Learn from Industry Stalwarts
Get real tasks.
Get real opportunities.
At INSTY, learning does not stay trapped in theory. You get opportunities to work on live briefs, solve real problems, and contribute to work that feels closer to actual industry expectations.
Work on real brand briefs, creating campaigns and videos for actual product launches.
Participate in live shoots of shows like Panchayat, Aspirants, or Sapne Vs Everyone, contributing to writing or working as part of the crew.
Create original sketch series, micro dramas, or web series that can be released on platforms like TVF, Netflix, or Sony, with real feedback and guidance from industry leaders.
Two Courses.
One Step Closer to Your Dream Career.
A management-focused postgraduate pathway for those who want to build careers in brand, content, marketing, and business-facing creative strategy.
A creative postgraduate pathway for those who want to build serious careers in storytelling, filmmaking, and content creation.
Roles
You Become Eligible For.
- Content Creator
- Content Strategist
- Content Marketer
- Scriptwriter
- Editor
- Actor
- Writer
- Director
- Creative Producer
- AI Filmmaker
- Brand Manager
- Brand Content Manager
- Social Media Manager
- Performance Marketer
- Copywriter
- AI Content Creator
- Creator / Channel Builder
- Podcaster
- Founder's Office
- Content Producer
MUMBAI.
The industry capital.
How selection
works
An online assessment testing critical thinking, communication sensibility, and cultural awareness. Not a memory test — an instinct test.
A structured task that gives you space to show how you think, write, and approach problems. Quality of thinking matters more than credentials.
A personal conversation with the admissions team. We want to understand your goals, your perspective, and whether INSTY is the right environment for you.
Offers are made after Round 3. The cohort is shaped to include people who will challenge and elevate each other. We are building a serious cohort, not filling seats.
The Teaching Model:
Learn By Doing + On The Job Training
Intensive classroom learning in MUMBAI. Structured curriculum, live projects, and a cohort environment built to push serious thinking & real doing every week.
Real work, real stakes, real accountability. Placed with partner organizations. Not a formality — a core part of the program and how you graduate.
Deliberately small. Tight enough that everyone knows everyone. Competitive enough that you're surrounded by people who earned their place.
The industry capital. Where media, marketing, and content converge. Your location is part of your education, not an administrative detail.
Outcomes worth
building toward
Direct
answers.
Both programs are 18 months — 12 months of intensive offline classroom learning in MUMBAI, followed by a 6-month paid/unpaid industry internship.
The Brand Management/ Content & Marketing is a management pathway — focused on social media, digital marketing and brand management. The Content Creation, Storytelling/ Filmmaking is a creative pathway — focused on writing,directing, editing, producing, acting, content creating, and any roles in front or back of the camera. Both share the same rigor and structure, but the orientation and curriculum are distinct.
Yes. The 12-month classroom component is fully offline and based in MUMBAI. INSTY.CLUB is an in-person experience by design.The campus is an intentional part of the program situated right in the centre of everything that happens in the media and digital industry.
Three rounds: Round 1 is an aptitude test, Round 2 is a structured assignment, and Round 3 is a personal interview. Final cohort selection is made after Round 3. Once you pay the application fee of ₹1,000, our executive will connect with you over call and email to set up further rounds.
₹18,00,000 per program. This covers the full 12-month classroom component and on the job training/ internship program which may or may not be paid. The application fee of ₹1,000 is separate and payable when applying for the first round.
No prerequisite. If you have genuine interest in content, marketing, or storytelling and the drive to pursue it professionally, you should apply.
Placement is supported and structured by the INSTY team, by conducting a 3-month rigorous placement program.
The upcoming cohort starts from 1st August 2026. Seats are strictly limited. Joining the waitlist is the best way to get eligible for next round of interviews.
Serious about the industry?
Start with selection.
Join the waitlist for the upcoming MUMBAI cohort starting August. Limited seats. Two programs. One standard.