Launch your dream career in Content Marketing, Content Creation, or Filmmaking — from the heart of the media industry
Shaped by the studio that helped define internet-first storytelling for modern India.
















TVF helped make internet-first storytelling a major force in Indian screen culture, creating stories that felt rooted, relatable, and widely loved across youth and family audiences.
Since 2012, TVF has grown into one of India’s defining content brands— with a current official Originals slate of 56 titles, recognition across Filmfare, the International Emmys, and the Asian Academy Creative Awards, and a core channel network of 31M+ subscribers
TVF brings the standards behind Panchayat, Kota Factory, Aspirants, Gullak, Pitchers, Tripling, and Permanent Roommates — the kind of storytelling that helped turn internet-first stories into phenomenal success
















At INSTY, learning does not stay trapped in theory. You get opportunities to work on live briefs, solve real problems, and contribute to work that feels closer to actual industry expectations.
Work on real brand briefs, creating campaigns and videos for actual product launches.
Participate in live shoots of shows like Panchayat, Aspirants, or Sapne Vs Everyone, contributing to writing or working as part of the crew.
Create original sketch series, micro dramas, or web series that can be released on platforms like TVF, Netflix, or Sony, with real feedback and guidance from industry leaders.
A management-focused postgraduate pathway for those who want to build careers in brand, content, marketing, and business-facing creative strategy.
A creative postgraduate pathway for those who want to build serious careers in storytelling, filmmaking, and content creation.
An online assessment testing critical thinking, communication sensibility, and cultural awareness. Not a memory test — an instinct test.
A structured task that gives you space to show how you think, write, and approach problems. Quality of thinking matters more than credentials.
A personal conversation with the admissions team. We want to understand your goals, your perspective, and whether INSTY is the right environment for you.
Offers are made after Round 3. The cohort is shaped to include people who will challenge and elevate each other. We are building a serious cohort, not filling seats.
Intensive classroom learning in MUMBAI. Structured curriculum, live projects, and a cohort environment built to push serious thinking every week.
Real work, real stakes, real accountability. Placed with partner organizations. Not a formality — a core part of the program and how you graduate.
Deliberately small. Tight enough that everyone knows everyone. Competitive enough that you're surrounded by people who earned their place.
The industry capital. Where media, marketing, and content converge. Your location is part of your education, not an administrative detail.
Both programs are 18 months — 12 months of intensive offline classroom learning in MUMBAI, followed by a 6-month paid/unpaid industry internship.
The Brand Management/ Content & Marketing is a management pathway — focused on social media, digital marketing and brand management. The Content Creation, Storytelling/ Filmmaking is a creative pathway — focused on writing,directing, editing, producing, acting, content creating, and any roles in front or back of the camera. Both share the same rigor and structure, but the orientation and curriculum are distinct.
Yes. The 12-month classroom component is fully offline and based in MUMBAI. INSTY.CLUB is an in-person experience by design.The campus is an intentional part of the program situated right in the centre of everything that happens in the media and digital industry.
Three rounds: Round 1 is an aptitude test, Round 2 is a structured assignment, and Round 3 is a personal interview. Final cohort selection is made after Round 3. Once you pay the application fee of ₹1,000, our executive will connect with you over call and email to set up further rounds.
₹18,00,000 per program. This covers the full 12-month classroom component and on the job training/ internship program which may or may not be paid. The application fee of ₹1,000 is separate and payable when applying for the first round.
No prerequisite. If you have genuine interest in content, marketing, or storytelling and the drive to pursue it professionally, you should apply.
Placement is supported and structured by the INSTY team, by conducting a 3-month rigorous placement program.
The upcoming cohort starts from 1st August 2026. Seats are strictly limited. Joining the waitlist is the best way to get eligible for next round of interviews.
Join the waitlist for the upcoming MUMBAI cohort starting August. Limited seats. Two programs. One standard.
Every company today relies on marketing and content in a world where attention is a valuable currency.
This program prepares you to get hired by startups, legacy companies, and MNCs that seek industry ready talent capable of delivering from day one.
You learn by doing, working on real, live projects and assignments directly within businesses and startups that can also become your future recruiters.
Job profiles you will be prepared for:
Brand Manager (₹12–36 lakh)
Content Marketer (₹6–24 lakh)
Social Media Manager (₹6–24 lakh)
Marketing Manager / AVP (₹6–48 lakh)
Qualification: No degrees. No prerequisites. Just the Insty Test.
Join the waitlist for the Brand Management/ Content & Marketing. MUMBAI. Starts August.
One of the biggest challenges in the content and film industry is that students, even after completing courses, often have to start from scratch to find opportunities or begin creating.
Insty, in partnership with TVF, solves this by giving aspiring creators, filmmakers, and storytellers across all audio visual formats access to industry ready, hands on projects.
By the time you complete the course, you will have already written a show released on YouTube, directed a brand video, acted in a web series, or worked as an assistant on a feature film.
Job profiles you will be prepared for:
Creative Producer — ₹10–20 LPA
Writer — ₹8–25 LPA
Showrunner — ₹40–60 LPA
Director — ₹50 LPA – ₹2 Cr
Content Creator — ₹7–40 LPA
Executive Producer — ₹25–40 LPA
Producer — ₹30–70 LPA
Qualification: No degrees. No prerequisites. Just the Insty Test.
Join the waitlist for the Content Creation, Storytelling/ Filmmaking. MUMBAI. Starts August.
We're building the inaugural cohort for our August start. Limited seats. Two programs. If you're serious about a career in content, marketing, or storytelling, this is where it begins.
You’ve successfully joined the waitlist.
To complete your application, pay the ₹1,000 application fee below.
This fee confirms your application and allows us to review your profile for the next round.